BIO Professor of marketing courses for 20 years in a number of colleges and business schools. 20 years in Fortune 500 thought-leadership positions, aligning business objectives with marketing analytics, strategy and technology to facilitate critical thinking and leadership decision-making. Expertly lead new product development, marketing, brand positioning, analytics, program research, and loyalty measurement. Education Doctor of Business Administration, Anderson University (Indiana), October 2023 Area of concentration: Marketing Dissertation: An Empirical Study of the Relationship between Disruptive Information Technology, Personality Traits and IT Manager Adoption Intentions in Mid-sized US Manufacturing Firms: Implications for Marketing Strategy. Courses offered*: Marketing Marketing Research Data Analytics Entrepreneurship Business Innovation *offered at undergraduate and graduate levels Publication:Ross_CBAR-spring 2020 50_52-1 Contact Michael Ross Your name(Required)Your email address(Required) Subject line:(Required)Message:(Required)This field is hidden when viewing the formFacStaff Email (please keep hidden) This field is hidden when viewing the formFacStaff Slug (please keep hidden)NameThis field is for validation purposes and should be left unchanged.